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0404 879 100

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I’m Gina Lofaro aka the wordmistress …
specialist marketing copywriter

Based in Brisbane, servicing clients across Australia

Make every word count. It really is that simple. We as consumers are so bombarded with advertising and marketing messages every day that we tune out very easily. What I’m about is using the right words to compel and engage the reader. I’m an advocate of word economy … “cut the waffle” is golden advice today!

Experienced and trusted

I’ve been writing Internet marketing material for over seven years. Trust me when I say you don’t need to hire someone with an Internet Marketing degree to have effective sales copy written. Even if such a degree was offered at Universities, the goal posts move so frequently in the online world that it would be obsolete before completion.

Writing for the Internet is dynamic, challenging and somewhat instinctive, and it’s definitely a specialist niche. Fortunately for me – and for my clients – it’s a niche I truly enjoy.

The wordmistress difference

You can absolutely count on receiving material that is top quality, written to engage and perform, and without spelling, typographical, grammatical or punctuation errors. I don’t write in drafts. I deliver finished copy every time which, of course, you’re welcome to revise. This spares you a great deal of time because you can trust me to brief you very well then go away to write to your requirements. Read what my clients say about my writing services.

Why use the wordmistress writing services instead of
another copywriter or an agency?


How may I help you?

Does your existing website need a content makeover? Do you need your new website written? Are you looking to gain back untold hours in time that you spend writing  your blog posts or newsletters? Do you want your online presence to speak volumes about your expertise or products?

Contact me on 0404 879 100 for a no-obligation discussion on how I can help you with your writing requirements. Yes, I’m a Brisbane-based copywriter but don’t let that stop you! I have clients right across Australia and even overseas. I hope to hear from you soon.


Gina Lofaro

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