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Recent Blog Posts

Branding

Hey, Microsoft … That’s Rich!

Today I purchased Microsoft Office Home and Business 2010. Inside the superfluous packaging overkill I found a very interesting message from Microsoft … Continue reading

Christmas Marketing for Your Business Should Start Now

‘Tis the season to be jolly … wait, not yet, but it’s merely weeks away. Have you given any thought to your pre-Christmas and post-Christmas marketing? Now’s the time to be planning for these important elements of your business. Continue reading

A Business Without a Website is Like …

… a car without wheels! It doesn’t matter how cool your business is, or how brilliantly it runs or how much expertise it offers, if you don’t have a website, it won’t go as far. Continue reading

Hairdresser’s Clever Marketing Techniques

I bought a daily deal a little while ago that led me to Lunatic Fringe, a suburban hair salon in Brisbane’s Clayfield. I’ve visited twice more since and of course, this is exactly the kind of repeat business daily deals are supposed to generate! Continue reading

12 Ways Tupperware Remains a Relevant Business After 60 Years

I held a Tupperware party over the weekend. There were nine of us here and between us, we spent almost $1,000. The word ‘Tupperware’ carries an unfortunate stigma (many people shudder at the thought of an invite to a party) but yet, the company is richer today than ever. What keeps it relevant? Continue reading