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6 Reasons Why Your Professional Bio Should be Written by a Pro

A professional bio is your best method to tell people who you are and why you are the perfect person to serve their needs. Basically, it translates to money in your pocket. But for the love of God, the last thing you want to come across as is boring, dry, staid and no different to any of your competitors. Continue reading

How to Optimise Your Twitter Profile

On the Internet, you have mere seconds to grab someone’s attention and make an impression. Being a ‘micro-blogging’ platform, Twitter condenses your entire business profile into a mere 160 characters. Fortunately, there are a few other elements that you can use to advantage. Continue reading

Authenticity and the Etiquette of Engagement

The old days when manners involved eating with elbows off the table and using “Sir” and “Ma’am” in polite conversation have long gone. There’s a whole new set of rules nowadays and they keep evolving. Continue reading

You Know You’re Addicted to Social Media When …

You know you’re addicted to social media when … Continue reading

Word of Mouth Marketing – Gold For Your Business

Word of mouth marketing has its own advantages over other forms of business marketing. Save money, build on client satisfaction and reap the rewards of jobs well done. So, why do you need word of mouth referrals? Continue reading