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Happy 7th Anniversary to My Longest-Standing Client

I’ve been a professional marketing copywriter for over eleven years at this point and some clients typically come and go as their needs are met. Many, however, hang in there for the long haul, requesting copywriting on an ongoing basis.

client relationshipsOne such business happens to be my longest-standing client – Fine Food Wholesalers – a directory of wholesale businesses that supply food products to food retailers, food manufacturers and food retailers. Most weeks, I write content for the site.

Owned by Sandi Smith – aka my client – Fine Food Wholesalers has grown in leaps and bounds for nine years and its Google rankings and SEO performance are simply astounding. It’s the reason for FFW’s popularity among advertisers who frequently provide glowing feedback around the responses they receive from their listings.

Cheers to another seven years, Sandi! It’s a pleasure to learn about a never-ending array of food producers and products in order to write about them and I look forward to discovering even more as we continue our working relationship.

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Gina Lofaro

Specialist Marketing Copywriter at the wordmistress
Gina Lofaro aka ‘the wordmistress’ is an experienced Brisbane copywriter whose instinctive marketing intelligence and creativity lead to clever ideas and help turn browsers into buyers and readers into fans!