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What do You Wish You Could Tell the World About Your Business?

In every business, there’s bound to be a gem of a newsworthy item that needs to be communicated. Has it crossed your mind that you might have one (or more) that might be the deciding factor for a new customer? Continue reading

How to get More Bang for Buck – Press Releases

Did you know that you can get more bang for your copywriting buck simply by using your Press Release as content on your website? Continue reading

Tips on Writing Your Own Press Release

The material you read in the press is news.  And where do the publications get this news?  Well, apart from the big breaking stories that happen and journalists are dispatched to cover them, a good proportion of material comes from press releases distributed by PR companies and even by regular, small business people who have something important to say. Continue reading

Press Release Copywriting Services

So you think you want to issue a press release. Before you start working on it, you need to be mindful of a few things or you could be wasting your time and money and wearing out your welcome with the media. Continue reading