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The Top 20 Reasons You Need a Copywriter Today

Here are the top 20 reasons why most people outsource their copywriting to a professional copywriter:

  1. Writing is not what you do best.
  2. Writer’s block is one more stress-inducer you just don’t need.
  3. You’re much smarter with numbers than with words.
  4. Spelling was never your strong point.
  5. Even your hot-shot, good-at-everything-else Personal Assistant can’t write effectively.
  6. Writing scares you more than public speaking does!
  7. You have something ‘on the tip of your tongue’ whenever you go to write something.
  8. Nothing you write seems to make any sense.
  9. Nothing you write seems to be working.
  10. Your objectivity is not what it should be when you write for your business.
  11. Everyone’s too busy to proofread what you’ve written or to give you feedback on it.
  12. You’ve got better things to do than play with words all day.
  13. You’re way too busy to write your own material.
  14. Outsourcing a couple of hours of copywriting work would free up a whole day of trying to write it yourself.
  15. Whatever you write just doesn’t have the personality you want to project.
  16. What you’ve written even bores you to tears!
  17. You find yourself using way too much corporate geek-speak and not enough reader-friendly language.
  18. You wish someone would take this writing caper off your hands once and for all!
  19. English is not your first language.  Hey, I couldn’t write website content in French!
  20. If something’s worth doing, it’s worth doing well.
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Gina Lofaro

Specialist Marketing Copywriter at the wordmistress
Gina Lofaro aka ‘the wordmistress’ is an experienced Brisbane copywriter whose instinctive marketing intelligence and creativity lead to clever ideas and help turn browsers into buyers and readers into fans!